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Daniela Garrido
Founder of Sobremesa PR

Daniela understands the power of a good story. The kind of stories that inspire us, move us, represent us, and shape us. The stories of our lives, our brands, our businesses, our family - the list goes on and on. She deeply believes everyone has a story to tell and sometimes it takes an outsider perspective to find it.

Launching her career as a broadcast news journalist, she’s conducted over 300 interviews, treating each story with the mutual respect and admiration. After growing tired of her 2 a.m. alarm, she moved to the other side of her inbox: public relations. Daniela has been in both agency and in-house PR roles, working with a diverse roster of clients including (but not limited to): St. Regis Los Cabos, Angelina Paris, The Modern Residences, Presidio Bay Ventures, Kendall-Jackson Wines, Merriman’s Hawaii, Hawaiian Airlines, Stella Rosa Wines, San Simeon Wines, and HarbourView Inn.

Daniela is committed to keeping stories alive and placing the positive impact of her clients in the spotlight. She leverages a brand’s authentic story to build media relations and land top-tier press placements that uplift her client’s reputation and ultimately lead to brand loyalty. Today’s consumer is no longer driven by the newness of a product launch, but the reason behind that launch - the who, what, where, when, why - the basics of a good story.

When she’s not working on pitching her clients, she’s adding hyphens to her title. She’s a certified yoga instructor, aspiring chef, and an on-air wine expert, previously featured on California Live, Today in Nashville, Tampa Bay’s Morning Blend, Live in the Bay!, South Florida Live, Inside South Florida, Acceso Total, Univision, Atlanta News First, among others.

Testimonials

  • "She helped amplify campaigns, partnerships, and news to hundreds of outlets and millions (if not billions) of impressions - earned impressions! I watched her successfully manage multiple media interviews with a high-profile celebrity at a brand launch event within her first few days of working with us."

    Caitlin Sanchez, Director of Marketing

  • "She is friendly, fierce, and on the ball. If you are looking for someone who can take the best aspects of your product/event and make it shine, Daniela is the person. "

    Audrey Lewis, Associate Brand Manager of Riboli Estate Group

  • "Consumer and real estate PR powerhouse and expert."

    Keiyara Boone, Journalist for Essence Magazine

  • "Truly a jack-of-all-trades. It's rare to have a client who genuinely understands PR from all angles. - including first-hand media experience - and having that 360 perspective is one of Daniela's superpowers."

    Megan Alletson, Associate VP of FINN Partners

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